Competitor Intelligence
Build a semantic Knowledge Base for each competitor with SWOT analysis, Friction Index scoring, and ready-to-use Battle Cards.
The Problem
Competitor research is fragmented. You're manually scanning LinkedIn, review sites, news articles, and forums—piecing together intelligence from dozens of sources.
By the time you compile a competitive analysis, it's already outdated. Customer sentiment shifts, products update, positioning changes. Your static reports can't keep up.
You need living intelligence that updates with the market—not quarterly slide decks.
The Solution
Competitor Intelligence leverages the MNSU Engine to build semantic Knowledge Bases for each competitor. Instead of static profiles, you get living intelligence derived from real customer conversations.
Friction Index scoring quantifies competitor vulnerabilities. SWOT analysis comes with citations. Battle Cards give your team ready-to-use competitive messaging. All data-backed. All current.
Three Levels of Intelligence
Choose the depth that fits your needs and budget
Basic Knowledge Base
- Company overview and positioning
- Key product/service offerings
- Target market identification
- High-level competitive assessment
Deep Knowledge Base
- Full SWOT analysis with citations
- Friction Index scoring
- Customer sentiment analysis
- Pricing and positioning intelligence
- Recent news and developments
Battle Cards
- Head-to-head comparison
- Win/loss talking points
- Objection handling scripts
- Differentiation messaging
Key Benefits
Friction Index Scoring
Quantify competitor vulnerabilities from 0-100 based on customer sentiment analysis across public conversations.
Real-Time Intelligence
Knowledge Bases update with fresh semantic data, not stale reports. Know what customers are saying today.
Battle-Ready Content
Generate content that directly addresses competitor weaknesses with data-backed competitive hooks.
Flows Into Your Content
Competitor Intelligence isn't a standalone tool—it feeds directly into your content workflow. When you generate a Brief, relevant competitor data automatically surfaces as competitive hooks.
Your Structured Briefs include data-backed differentiation. Your Drafts address competitor weaknesses. Your messaging stays sharp because it's built on real semantic intelligence.
Deep Dive: Friction Index
Learn how we quantify competitor vulnerabilities from customer sentiment analysis.
Read the full documentation